Bruce Horst

Rating Articles on SearchWarp - Articles with Stars Upon Thars


Posted: Saturday, September 17, 2011

by Bruce Horst
WryteStuff

"If it doesn't make you laugh, if it doesn't make you cry, if it doesn't make you stand up and shout, then what's the point?"  Years ago when I was running a video production company, the editing bay where I often worked 20 hours a day had a sign over it with these words.

I've been thinking about these words this week as I've had quite a few discussions about the star rating system on SearchWarp.

Some writers love it.  Some writers hate it.  I know that some writers who hate it are actually addicted to it, which is why they hate it.

For myself, it's been a major pain over the years.  The stars would appear on every article without an explanation of what they meant.  I would occasionally write publicly about how the stars were calculated, but even more frequently would I talk with the editors to reinforce what these stars were supposed to represent.  Probably there's no one feature on SearchWarp that has had as much discussion and ire as these stars.

It's reasonable to assume these stars represent quality.  Everyone knows that.  But who's definition of quality do we use?

Spelling and grammar are important, but are any of us here to become better spellers when that task can be left to machines?  Some of the most inspirational writers I know have trouble with grammar and spelling, and I'm certain teaching them to be better spellers isn't part of my job description (I am dyslexic, after all.)  A few years ago I offered to buy one of the most prolific writers on SearchWarp Microsoft Office, because what he wrote was great, but it was often filled with mis-spellings and grammatical errors.  Very embarrassed, he declined.

For a long time SearchWarp editors were required to rate each article on two separate criteria: content and formatting.  This became too subjective and we decided we needed more concrete guidelines.

I spent a lot of time as a service center manager giving performance reviews, grading employees on a scale of 1 though 5, so the 1 through 5 scoring system on SearchWarp was never new to me.  My boss had a saying, though, it was "Don't know what a 5 is, I've never seen a 5, wouldn't know a 5 if it walked through my door."  I think what he was after was always trying to get his subordinates to try harder.  Life isn't about just trying harder.

Google has stated for a long time that quality means "unique and compelling".  Under this definition, even the most compelling writing isn't high quality if it's plastered all over the Internet.  More recently, Google has put out the statement that articles which show both sides of the story are higher quality.  Hmmm.

A definition of quality that has worked better than anything else for us is 'items written for passion and are personality driven rather than profit driven.'  You may not know this but SearchWarp receives more than 10 times more articles written for profit than articles written for passion or are personality driven.  Those articles don't usually make it onto SearchWarp.

We've now added the editor rating/star rating back to articles on the new Spaces design, and we've enabled people to rate articles while leaving comments too.  I think the bottom line is that it's a healthy tension to have editors and readers rate articles, and writers have the ability to call us out when they believe they've been rated unfairly.

For myself, I know what a 5 looks like, and it has a lot to do with the words on that sign that hung over my editing bay years ago.
Bruce Horst loves all his jobs, working with incredibly talented people.
Heads & Tails
This Article has been viewed 767 times. (Not updated in real-time.)
More comments
» left by Suzi Gravenstuk
247 days 20 hours ago.
29 fans. Follow Suzi Gravenstuk on twitter!
So, we each have our own algorithms? I like that. I like being able to rate a comment, too. My ratings never have anything to do with whether or not I agree with the content either. Because of the subjectivity of ratings, I surmise they are inconsequential in the end. The best rating is a sincere comment, apart from the copy and paste genre. The SW Team is the BESTEST! Regards, Suzi
» left by Bruce Horst 247 days 19 hours ago.
675 fans. Follow Bruce Horst on twitter!
You nailed it, Suzi, everyone has their own algorithm. Ultimately we use editor ratings for a few administrative functions, but nothing very consequential. Thanks Suzi!
» left by Dianne Lehmann
247 days 2 hours ago.
137 fans.
Hi Bruce.

I take a one day break from SearchWarp and you go and change something! :)

Adding back the stars is probably a good thing in the long run, but I find I have a hard time not giving someone five of them just for putting in the work. Maybe I will have to try to be more discerning in the future. And see, Fran gave your article three out of five stars. If she can do it, I can do it too. :) But not this time! Seems to me that you always write with passion.

Hugs,

Dianne (HEY where are the five stars I gave your article?)
» left by Susan Thom 247 days ago.
179 fans.
i love this site......

my best,

sue

» left by Bruce Horst 229 days 23 hours ago.
675 fans. Follow Bruce Horst on twitter!
Yeah, and it seems this site loves you!

» left by Marijo Phelps
246 days 23 hours ago.
143 fans.
GRIN....
» left by The Old Gray Mare
245 days 21 hours ago.
53 fans. Follow The Old Gray Mare on twitter!
Love the stars. We are stars. And I love my fellow stars.And we all love you, the big kohuna star.
» left by Teresa Ortiz 245 days 19 hours ago.
188 fans.
Ditto from me Bruce! Nice Horse lady :-)

» left by Nafees Khaiser
from Peoria IL
245 days 6 hours ago.
Great words...Stand up, Wake Up, get your Goal!!! I am influenced with swami Vivekananda. I have found good work here in this post too.

I am the President at MD Consultants Of America.

Nafees
» left by Bruce Horst 229 days 23 hours ago.
675 fans. Follow Bruce Horst on twitter!
Thank you for your comment.
» left by Christofer French
245 days 4 hours ago.
74 fans.
I am slowly getting the idea. Let me try to give you 5.
» left by Bruce Horst 229 days 23 hours ago.
675 fans. Follow Bruce Horst on twitter!
Thanks for the 5 stars!
» left by Kellie Hastings 244 days 21 hours ago.
21 fans. Follow Kellie Hastings on twitter!
I like the stars, dresses up the article. And as far as google or any other internet

conglomerate is concerned, I do not write for some internet machine or program

that cannot tell one word from another as far as human character goes. It doesnt

even know the english language unless programmed.

I write from inside of me for me and the readers only, not some program.

The most beautiful knowledge is the written word created by life, not some machine

Maybe thats why language is my only forte
» left by Bruce Horst 229 days 23 hours ago.
675 fans. Follow Bruce Horst on twitter!
You make me want to shout, "Amen!"
» left by Lorrie Davids
244 days 5 hours ago.
96 fans.
Stars? We were supposed to rate with stars? Ha - couldn't resist writing that. At least you explain when you make changes - unlike other Internet entities! Yeah, like everyone here, I keep coming back. Maybe someday Google will figure that out - that going back repeatedly to a Site is a good thing.
» left by Bruce Horst 229 days 23 hours ago.
675 fans. Follow Bruce Horst on twitter!
Hmmm. I'd guess that most of the stars on SW are of your doing!

I'm losing confidence in Google figuring out what makes a good website, but maybe someday...
» left by Kellie Hastings 229 days 22 hours ago.
21 fans. Follow Kellie Hastings on twitter!
Thanks Bruce for you awsome comment on mine.

Don't worry about Google, its just a machine

A good website is determined by the one's who created it and

the many who love to visit it and that's a fact Jack, Ha

Kellie
» left by Maxine Headd
231 days 19 hours ago.
8 fans.
where do you see the stars?
» left by Bruce Horst 229 days 23 hours ago.
675 fans. Follow Bruce Horst on twitter!
Under the title of the article, usually.

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